HAVE YOU EVER HEARD OF THIS OUTFIT
GO FAST DON’T DIE?
Nope, neither did I until someone on LinkedIn inadvertently pointed me to its direction and then:
Go Fast Don’t Die is a brand that represents a lifestyle of risk, hustle and the pursuit of destroyed limits. It began as a one liner between friends and family on motorcycle runs and trips. Instead of saying “Be safe. Wear your helmet,” like your mom would say… our mom said “Go Fast, Don’t Die.” And so, we did. After the saying caught on, and GFDD tattoos started showing up amongst the crew, we decided we need the mantra on a T-Shirt. Go Fast Don’t Die is for the crowd that pulls a little more from that throttle after the assessment of risk says to back it off. It’s for those who look at the map and see more than where they are but where they could be tomorrow. Go Fast Don’t Die is for those who see the danger, see the risk and see nothing in comparison to the potential of the reward. To those who hold dear that pursuit of the thrill, the best times with friends old and new and the complete lack of a safe alternative… you found the right brand.
Go Fast, Don’t Die. . .
So what, right? Is exactly what I thought until I saw that they posted this to enhance their brand. Hopefully this will itch your brain a little bit that’ll make you scratch some of those gray cells a little bit deeper and make you a little bit better like they just did mine:
Tell me who you spend your time with and I’ll tell you who you are.”
— Unknown
In the late 1970s, Dr. Robert Nerem experimented with rabbits to establish a possible link between high fat diets and heart disease.
Not surprisingly, the rabbits’ cholesterol, blood pressure, and heart rates shot up after a few months of consuming a buttload of fats. However, one test included some…unexpected results.
While checking blood vessels, the scientists found a dramatic 60% difference in fat deposits in one group of rabbits even though they all consumed the same food. This is the difference between needing a bypass surgery to survive and living a decently healthy life.
What happened?
After reviewing protocols, they found a young doctor who didn’t just feed her rabbit group. She talked to them, cuddled them, pet them, and treated them warmly. The other scientists simply gave each rabbit their food and left them alone.
They did the study again with new rabbits. Same results.
This began what became known as “The Rabbit Effect”.
And surprise… turns out the Rabbit Effect doesn’t just effect rabbits.
Loneliness can increase our risk of premature death by 26% and put us in the same boat as those who smoke a pack of cigarettes a day.
Our challenge for you this week…
Put the phone away, make some time, hang with a friend, consciously choose community and union over isolation – if not for you – for them. Keep it simple, don’t overcomplicate it.
Ready…
Go.
PS- You can always hang with us too.
-GFDD CREW
Think on that for a while as you motor on down the path you’re on. . .
VROOM. . .VROOM
Hmmmmmmmmmmmmmmm. . .Go Figure
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